wTVision developed the complete graphic concept for Sports Live and provided the playout solution for a completely automated channel, adaptable to the existing infrastructures and with no need for manual operation.

The betting channel, that broadcasts live football and futsal matches as well as all the latest updates on betting odds and live results, premiered on February 4 and chose ChannelMaker as its the playout software.

wTVision’s flexible playout solution provided the complete automation of the channel, that has no need for manual operation in order to perfectly broadcast one or two simultaneous matches, all the graphic information, advertisement and import data from multiple sources.

Scorebug, wTVision’s intuitive stand-alone solution designed to manage scorebugs during sports matches, is also part of the workflow established for Sports Live, allowing to automatically integrate results, match clock and lineups.

Additionally, wTVision’s creative team developed the complete visual concept of Sports Live channel, including the official logotype, the on-air graphics and the opening titles. Inspired in the thrill of football betting, Sports Live has now an effective, direct and recognizable channel brand identity.