wTVision’s powerful solution to manage and control on-air graphics and videos, Studio CG, is now able to integrate with Flowics, a leading platform for interactive content production.
Flowics’ audience participation solution joins wTVision’s stack of integrations and levels up its capability to curate social media content and display it during any live show, in real-time. “This partnership is part of wTVision’s growth strategy since we are aware of customer’s needs and constantly evolving our products and solutions in a more complete and interactive workflow”, assumes Paulo Ferreira, wTVision’s Global Sales Director.
Thanks to this integration, producers can create multiple interactive social media experiences like conversations, polls, voting, quizzes and competitions. In the same platform, operators can follow these interactive experiences, set up rules to filter through these conversations, choose the most relevant content and display it through on-air graphics, in real-time. As a cloud-based platform, the solution can be entirely operated via a web browser and allows monitoring content on Twitter, Instagram, Facebook, Facebook Live, Youtube Live, Twitch and WhatsApp. “We anticipate that broadcasters who leverage this technology will discover more effective methods of captivating their audiences and this will be reflected in their engagement metrics and viewership time”, predicts Gabriel Baños, Flowics’s CEO and Founder.
Flowics integration with wTVision’s Studio CG is done through API connections, that transfer the filtered data from social media networks, and an HTML plugin, that transforms the data gathered in impactful broadcast graphics.
wTVision’s Studio CG makes it easy to manage any live show by offering multiple integrations and being completely customizable to each project’s workflow.