Broadcast Design

New graphic concept for M’bora Dividir?18 de abril de 2017

The Angolan actress and TV presenter Dicla Burity is walking the streets of Luanda, the capital of Angola, to host her new show M'bora Dividir?, whose complete branding concept was developed by wTVision’s creative team. Colors, logo, title sequence, wipes and counters were some of the graphic aspects created by wTVision for this interactive show that premiered in January, in Angola and Mozambique. Even if the show’s concept is adapted from Brazil, all the branding is new: the constant movement of the show and the warm temperatures of the city inspired the creatives of wTVision to design the new concept with vivid colors and fresh fonts and transitions. Mundo Fox Angola, available in Angola and Mozambique, is already airing this entertainment show, in which random contestants can win up to 80 thousand Angolan Kwanzas, based on their answers to the questions previously formulated by celebrities and displayed on the tablet that Dicla Burity carries around the city. “The work developed by wTVision was very professional and of the highest quality”, states Raquel Mourão, Artistic Director Portugal of Globomedia, the producer of the show. “Since the initial meetings we had the feeling that we were on the same page regarding what we thought was the right creative path and, throughout the process, all the necessary adjustments were done without any problem and on the agreed deadlines, that were often tight. Therefore, Globomedia hopes to partner with wTVision in many future projects.”