The Egyptian Super Cup for Champions Clubs returned to Abu Dhabi under the stewardship of the UAE Pro League, with Abu Dhabi Media as broadcast partner. They appointed wTVision to design, equip, and operate the live graphics and on-pitch augmented reality across four broadcasts: two semifinals, the third-place play-off, and the Final. Played on 6 November (semifinals) and 9 November (third-place and Final) at Mohammed Bin Zayed, Al Nahyan, and Hazza Bin Zayed stadiums — and featuring Al Ahly, Zamalek, Pyramids, and Ceramica Cleopatra — this edition reached extraordinary scale, with the UAE Pro League reporting more than one billion views across television, media, and social platforms worldwide.
Building a coherent live identity
Knockout football leaves little room for hesitation, so the broadcast needed a single, dependable engine. Football CG sat at the editorial core, shaping live Opta events into production-ready context — players, team metrics, and match timelines structured for immediate use. R³ Space Engine rendered that context in real time, from scorebug to AR graphics, preserving timing and visual consistency at pace. The entire package was developed to the league’s brand guidelines and produced natively in Arabic and English, with language switching built into the template logic rather than bolted on.
“Our job is to enhance the viewer experience,” says André Chagas, Middle East Country Manager at wTVision — “whether through dual-language graphics that present every piece of data in both English and Arabic, allowing a wider audience to follow the match with ease, or through creative solutions that bring information to life across multiple graphic outputs.”
Augmented reality where it matters
For this project, augmented reality was deployed exclusively on the pitch through two distinct services: AR³ on the Master Camera (trackless, pitch-anchored via computer vision) and AR on Omnicam4Sky. These layers were used to place contextual information directly on the field — such as heatmaps and play-specific highlight callouts — without disrupting the live rhythm. Both outputs followed the same on-air visual language defined for the tournament.
What audiences experienced
Across the two matchdays, the story moved quickly from jeopardy to resolution. Data became narrative within seconds; graphics arrived precisely when needed, in Arabic or English; and on-pitch AR added meaning at the exact moments that called for explanation. Because FootballCG, R³ Space Engine, and AR³ worked from one editorial flow, tone and identity held steady from the first semifinal to the Final — matching the scale of a tournament that captured attention well beyond the region.