Sports
wTVision implements cutting-edge AR Graphics for LALIGA TVAugust 27, 2024

wTVision was part of the successful implementation of the advanced augmented reality (AR) graphics for LALIGA TV's latest studio set. This innovative project made together with Mediapro, seamlessly integrates extended AR graphics atop the newly designed real-world studio set.

Mediapro's designers used VIZ technology to design the extended AR graphics. wTVision played a crucial role in the final stages of this process, making precise adjustments to ensure the AR elements fit flawlessly with the physical set. Our expertise guarantees that the virtual and real-world decorations integrate perfectly, delivering a visually stunning experience for LALIGA TV viewers.

Moreover, our graphics and video controller, Studio CG, powers the launch of various AR graphics throughout the broadcast. While Mediapro's team focuses on designing these graphics in VIZ, wTVision ensures flawless execution through our quality assurance measures and advanced programming in Studio CG. This combination of design and technical precision brings dynamic, real-time AR elements to life, enriching the viewer experience.

In addition to AR innovation, wTVision's Touchscreen system is fully operational within LALIGA TV’s setup, providing interactive control over the graphics. Complementing this, our team also prepares insightful video clips for deeper game analysis using ChyronHego’s Paint software, offering enhanced visual breakdowns of key plays and strategies.

Alongside these advancements, wTVision continues to manage the 2D overlay graphics that accompany LALIGA TV’s broadcasts, ensuring consistency, accuracy, and style in every frame.

This project combines the creative design of Mediapro with wTVision's technical solutions to deliver an immersive, cutting-edge viewing experience for football fans everywhere.